Target Markets

MédiMed is a master of the art and science of developing content tailored to demand management in consumer health. Its first large-scale clients were Vidéotron Inc. and the Government of Québec. It is now looking to sell its products in two specific sectors.

Public and Parapublic Sector

Governments or para-governmental organizations responsible for health care in Canada, Europe, the Middle East (Emirates), and Asia. Indeed, such services are needed throughout the developed world but are not yet very common due to the difficulties and sensitivities associated with their design and execution. MédiMed possesses the methodology needed to facilitate adaptation and appropriation in each new jurisdiction.

Private Sector

This market is concentrated in the United States, where there are still a number of hospital networks and clinics without consumer interface  services to serve their clientele. In addition, these establishments need to differentiate themselves from their competition by showing that they are more attentive to people’s needs at all times, not only when they become patients and are in need of immediate clinical services. Steps are underway to contact some of these potential clients.